Meet the Team

As the Founder and Perfumer of Lèlior, Natalie Lazarovich infuses her worldly experiences into every facet of the brand. Her extensive travels have cultivated a profound passion for art, culture, design, and aesthetics. Natalie Lazarovich's beautiful visions shape Lèlior’s scents and products, which in turn infuse the homes of Lèlior’s clientele through stunning scents and visually elegant designs. With extreme attention to detail and a relentless pursuit of excellence, Natalie Lazarovich curates aromatic experiences that captivate and inspire.

At Lèlior, Ido Lazarovich displays excellence as Founder, and Perfumer. His familial heritage fuels a lifelong passion for scent, driving him to establish Lèlior as a leader of olfactory artistry. As entrepreneur, Ido guides the brand with visionary leadership and entrepreneurial spirit. However, it is as 'Perfumer' that Ido truly excels, blending ingredients to make scents that cater to the diverse aroma preferences of all individuals. With dedication and masterful skill, Ido Lazarovich shapes Lèlior into a brand where art, science, and heritage intersect, enriching the lives of Lèlior’s clientele.

Kaitlin Dowis is the creative force behind Lèlior’s visual identity as Senior Graphic Designer. With a master’s degree in Graphic Design, her skills encompass web design, digital and print design, typography, and brand development, establishing the brand’s cohesive and compelling aesthetic. Kaitlin’s eye for detail and dedication to innovative design ensure the alignment of visual elements with the voice of the brand. Valuing teamwork and collaboration, Kaitlin partners closely with the creative team to develop visual concepts that elevate brand storytelling and engagement.

Ronald is the visionary Director of Photography at Lèlior, where he brings years of top-tier industry experience to every project. From conceptualizing visuals to executing stunning cinematography, Ronald plays a pivotal role in shaping the creative direction of Lèlior’s productions. Having worked on campaigns for renowned brands like David Beckham, Disney, and Lego, Ronald combines technical expertise with an artistic eye to elevate each project to cinematic excellence. At Lèlior, he is responsible for overseeing the visual storytelling process, ensuring that every frame aligns with the brand’s vision while captivating the audience. Driven by a relentless passion for his craft, Ronald is dedicated to pushing creative boundaries and delivering exceptional results that set Lèlior apart.

Ryann Guy is a seasoned digital media specialist with a diverse background in photography, videography, modeling, and social media management, amassing a wealth of experience over the past decade. As an integral part of Lèlior, she serves as the backbone of the content creators, spearheading the conceptualization, direction, and production of digital media across multiple channels. With a keen eye for detail and a passion for creativity, Ryann upholds the brand's essence of elegance while infusing vitality into its social media presence. Through her expertise, she brings a distinctive voice to Lèlior, capturing its essence and engaging audiences with the enchanting world of fragrance.

Vanessa is a vibrant content creator at Lèlior, infusing her expertise in Contemporary Art and Creative Direction to craft distinctive content strategies. Her innovative approach, coupled with a positive demeanor, serves as a catalyst for creative exploration within the team. Vanessa's progressive perspective ignites fresh ideas, driving the creation of organic and captivating content that resonates with audiences. Through her dynamic contributions, Vanessa enriches the Lèlior brand identity, fostering a creative environment that thrives on originality and innovation.

Mariana Torres is a skilled social media manager with a proven ability to grow brands and engage Spanish-speaking audiences. With over two years of experience in digital content creation, she specializes in crafting creative strategies, developing visually compelling content, and managing platforms to drive impactful results. Mariana is adept at building authentic connections between brands and their communities by leveraging her expertise in content strategy, audience analysis, and trend forecasting. Her work ensures that every post resonates, inspires, and aligns with brand values. At Lèlior, Mariana excels in creating campaigns that optimize engagement and deliver measurable growth. Her attention to detail, creativity, and deep understanding of digital trends make her an invaluable asset to any project.

Wilber Banos is a driving force behind Lèlior’s technological developments. As our skilled software engineer, Wilber combines expertise with determination to develop robust solutions that enhance our operational efficiency and customer experience. His passion for coding and problem-solving ensures that Lèlior remains at the forefront of fragrance innovation.

Kevin Sanchez is an innovative mind driving Lèlior's technological advancements. As our skilled software engineer, he combines his expertise with a degree in Computer Science from Florida International University (FIU). His passion for coding and problem-solving ensures optimal operational efficiency. Kevin’s commitment to excellence and adaptability to evolving technologies enable Lèlior to reliably deliver exceptional products and services to our clientele.

Linda M. Sanabria brings an exceptional voice to our writing team. As our dedicated writer from Miami, Linda specializes in producing engaging and informative content for Lèlior. A Juris Doctor with a decade of experience as a professional writer, Linda’s creativity and attention to detail shine through in everything she does. She passionately writes for our blog, news page, website, and additional outlets.

Rebecca brings a rich background in communications and content marketing to the Lelior Fragrance team. With experience writing in the holistic health space, she has a deep appreciation for the art of storytelling and its ability to connect with the senses. At Lelior Fragrance, Rebecca crafts compelling, evocative copy that captures the essence of each fragrance, inspiring customers to experience the beauty and emotion behind every scent.

Sophia Carrillo is a creative and results-driven Social Media Content Creator dedicated to enhancing brand visibility and engagement. Producing daily video content, Sophia combines her expertise in set design, and storytelling to captivate audiences and foster loyal customer relationships. Sophia plays a pivotal role in developing innovative strategies that not only increase followers and views but also drive sales and strengthen brand identity. Her meticulous attention to detail ensures every video aligns with the brand's vision and resonates with its audience. Sophia’s collaborative spirit and proactive approach to problem-solving make her an essential part of any team. By streamlining content creation processes and introducing fresh ideas, she consistently delivers high-quality, impactful content that contributes to the long-term success of the platforms from Lelior.

Ivelisse infuses Lèlior with creativity and innovation as a Content Creator. By crafting engaging content that captivates our audience, Ivelisse helps bring the heart of our brand to life. Beyond content creation, she plays a pivotal role in video editing and production, seamlessly blending artistic vision with technical expertise.She brings fresh ideas and a collaborative spirit to the Lèlior team. Her versatility and passion for excellence makes her an integral part of Lèlior’s journey in redefining the fragrance experience.

Ana Burgos is the Production Manager at Lèlior, overseeing the intricate processes that bring our products to life. Ana ensures that production runs smoothly and meets the highest standards of quality. Her proactive approach and problem-solving skills enable her to address challenges swiftly, keeping operations on track. Ana's commitment to excellence and her expertise in streamlining workflows make her an invaluable member of the Lèlior team. Her dedication contributes significantly to our success in delivering exceptional products to our customers.

Carlos is the powerhouse behind our warehouse operations. With exceptional organization and a hands-on approach, he ensures every product is carefully managed and shipped on time. His dedication, efficiency, and team-first mindset make him an invaluable part of our company.

Leli is more than just our company dog—she’s the Dog Executive Officer, overseeing all things joy and tail wags. From supervising snack breaks to ensuring everyone gets their daily dose of happiness, Leli takes her role seriously. She’s a pro at boosting team morale, offering cuddles during stressful moments, and keeping the office vibe paw-sitive. Leli’s leadership style? All about love, loyalty, and making every day a little brighter.