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The Best New Fragrances of 2024

These new releases offer something for every kind of fragrance lover, whether you're after the cool crispness of herbaceous notes or the bold intensity of leather and spice. Make sure to add one of these new fragrances to your collection and let your scent speak for itself.

The fragrance industry is all about pushing boundaries, creating new olfactory experiences, and reinventing classics. 2024 is no exception, with a stellar lineup of fragrances that offer something for everyone—whether you love woody, spicy, or fresh profiles. Let’s dive deeper into four of the year’s standout releases and what makes them special.

Messi Eau de Parfum by Messi

Lionel Messi’s name is synonymous with precision, passion, and excellence. In Messi Eau de Parfum, those qualities are translated into a fragrance that speaks to both the athlete’s energy and his grounded, humble nature. This scent is designed for someone who thrives on challenges yet remains calm under pressure.

  • Top Notes: Fresh Cardamom, Crisp Apple Leaf, Cypress
  • Heart Notes: French Iris Root, Lavender Essence, Leather Natureprint
  • Base Notes: Rich Amber, Virginian Cedarwood, Vanilla, Patchouli

The opening is an energetic burst, with cardamom and crisp apple leaf creating a bright, slightly spicy freshness. Cypress adds a touch of green, earthy balance, like Messi’s calm demeanor during intense moments on the field. The heart of the fragrance introduces French iris root, which gives a powdery, floral quality that softens the intensity of the top notes. Lavender essence keeps the mood sophisticated, while the innovative leather accord known as Leather Natureprint adds depth without overwhelming the composition. 

The base is where this fragrance really shines—amber and patchouli ground the scent, with Virginian cedarwood offering a touch of smoky warmth. The addition of vanilla adds just the right amount of sweetness.

H24 Herbes Vives by Hermès

Hermès consistently delivers understated elegance, and H24 Herbes Vives takes that signature approach to new heights. This fragrance carries a minimalist aesthetic, relying on just a few key notes to create a modern profile. It’s perfect for those who appreciate simplicity with a twist, ideal for anyone who values clean, herbaceous scents that still feel chic.

  • Top Note: Herbal Notes
  • Middle Note: Pear
  • Base Note: Physcool®

At first sniff, you’re greeted by a burst of green herbal freshness, like the feeling of walking through a dewy garden in the early morning. These herbal notes aren’t overwhelming or sharp; instead, they’re soft, well-rounded, and cooling. The middle note of pear adds a surprising, fruity element. 

As the fragrance settles, the Physcool® technology takes center stage. This innovative ingredient not only provides a fresh, cooling sensation on the skin, but it also enhances the longevity of the scent. 

BOSS The Scent Elixir by Hugo Boss

BOSS The Scent Elixir is an intoxicating blend of strength and sensuality, designed for the confident individual who isn’t afraid to stand out. This fragrance is perfect for evenings when you want to make an impact. You can expect this bold scent profile to contain equal parts spicy, floral, and woody.

  • Top Note: Red Pepper
  • Middle Note: Lavender
  • Base Note: Sandalwood

The opening of this fragrance is a real showstopper. Red pepper takes the spotlight with its fiery, spicy character, instantly creating intrigue and demanding attention. It’s not a fleeting heat either—the red pepper adds a slow-burn warmth that draws you in. Lavender, traditionally calming and floral, creates an unexpected contrast as it emerges in the middle. It adds a more delicate, aromatic facet to the composition. 

Sandalwood forms the base of the scent, bringing a smooth, creamy texture that lingers beautifully on the skin. This elixir is perfect for evening wear or any occasion where you want to exude confidence and allure.

Eau d'Ombré Leather by Tom Ford

Tom Ford’s Eau d'Ombré Leather is spicy yet sweet and smooth yet rugged. Known for his bold approach to fragrance, Tom Ford continues to deliver with this leather-centric scent. It’s ideal for those who love to make a statement.

  • Top Notes: Cardamom, Ginger, Coriander
  • Middle Notes: Vanilla, Leather
  • Base Note: Ambrofix™

The fragrance opens with a trio of spices that immediately set the tone for something rich and layered. Cardamom, with its slightly sweet, spicy warmth, leads the charge, while ginger and coriander provide a kick to the overall aroma. As the heart notes begin to unfold, you’ll find the rich, smooth scent of leather, which gives the fragrance its namesake and its signature character. The leather is bold yet wearable, luxurious but not too heavy. 

Vanilla notes follow, softening the leather and balancing the spice. Meanwhile, Ambrofix™—a refined, sustainable alternative to traditional ambergris—creates a warm, musky base that clings to the skin. This base note ties everything together, giving the fragrance its sensual, long-lasting dry down. Eau d'Ombré Leather is ideal for those who love a scent that’s both classic and contemporary.